He will work under Irina Ghose, Head of India, and support Anthropic's enterprise go-to-market efforts as the artificial ...

Under the mandate, the agency will manage the venture's PR and communications. The agency will support the firm's outreach ...

In his new role, Dutta will work with the leadership team to support business growth, strengthen client relationships and ...

MeitY has sent a notice to WhatsApp (Meta) over its planned feature, citing concerns that it could enable impersonation, ...

As uncertainty, digital acceleration & changing consumer expectations reshaped the market, BFSI brands focused on efficiency, ...

Under the mandate, the agency will handle brand strategy, creative development and integrated campaigns for Lotte India's ...

Reddit's Split Testing lets advertisers compare two campaign versions by changing one variable, splitting audiences evenly ...

As India's Cannes tally fell from 32 Lions to five, industry leaders debate whether the challenge lies in creativity itself ...

Threads now lets users share messages from live chats directly to their feeds. Shared posts appear as links to the chat, ...

WhatsApp usernames will let users connect without sharing their phone numbers. First-time contacts will see a username ...

Experts reveal why Gen Z's biggest online conversations now happen beyond traditional social media platforms, urging brands ...

It has added Spin View, Multi-Cam and new editing tools for Instagram Stories, allowing Meta AI glasses users to create ...