As Halifax is rebranded as Lloyds and the name leaves the high street forever, the Mirror takes a look at what came next for ...

FIFA put into effect a player-welfare measure. Fox turned it into a half-billion-dollar windfall. The smarter advertising bet ...

Channel 4 has announced a partnership with V to sell home screen ad formats on its VIDAA Smart TV platform, which is used by ...

Broadcasters around the world are taking the opportunity to make an extra bit of sweet sweet ad revenue - but not ITV ...

In a World Cup awash with controversy, FIFA’s so-called ‘hydration breaks’ have been perhaps the biggest of the lot. And certainly the most visible. The three-minute pauses in play effectively split ...

Four minutes and 20 seconds per match. Or seven hours, 30 minutes and 40 seconds across the tournament. That's how much extra TV advertising some football fans around the world are watching during ...

LOS ANGELES — For the first time in World Cup history, FIFA is mandating all soccer players take hydration breaks to protect them from the threats of extreme heat. But the new rule has sparked ...

The San Antonio Spurs are showing signs of life in the 2026 NBA Finals after walking into Madison Square Garden on Monday and stealing Game 3 on the road against the New York Knicks. It was the first ...

Hydration breaks are taking place during every World Cup game, regardless of the conditions Buda Mendes/Getty Images It has become one of the major talking points at this summer’s World Cup — ...

FOX has taken no small amount of criticism for choosing to cut away from the World Cup broadcast to air full-screen commercials during the mandatory hydration breaks that FIFA introduced. But judging ...

U.S. broadcaster Fox Sports will reportedly not face punishment from FIFA for a breach of advertising guidelines after explaining away the indiscretion as a consequence of confusion. Around eight to ...